ADIDAS ALPHASKIN
For the launch of Alphaskin apparel, the Roundhouse team built a dynamic global toolkit showcasing this new adidas apparel line. We directed photoshoots in Los Angeles, Barcelona, and Las Vegas, with key adidas athletes. This campaign was launched across retail, out-of-home, dot-com, and social channels worldwide.
Client: adidas Global Brand
Agency: Roundhouse (Ladd Arundel, Alice Baldwin, Michael Brooks, Stephanie Diede, Alan Foster, Mitch Morse, Amanda St. Clair)
Photography: Carles Carabi, Joe Gall, Dan Root, Coty Tarr
Creative Direction: Mitch Morse
